Built to do what most firms can't.

Our roots are in building things — technology platforms, marketing organisations, customer data architectures — across India, the United States, and Europe over 25 years.

We've led P&Ls. We've hired and developed hundreds of professionals. We've sat across the table from CMOs, CTOs, and CEOs and translated ambition into operating reality. That's not a background — it's a capability.

Today, Billaway India operates as a boutique advisory firm with a curated execution network. We take on a limited number of engagements each year, which means every client gets genuine senior attention — not a junior team with a senior partner's name on the slide.

Shridharan Gopalan — Founder & Lead Advisor

Shridhar has spent 25 years at the intersection of customer strategy, marketing technology, and digital transformation — across India, the United States, and Europe.

He has built and led businesses at Merkle Inc. (USA), Dentsu's Merkle Sokrati, Hansa Cequity, and M|C Communications, and has advised organisations ranging from global QSR chains to Indian insurance conglomerates. As Founder of Billaway India, he has delivered fractional CDO services, product strategy, and technology roadmaps for startups and scale-ups.

Shridhar holds an Executive Education credential from Harvard Business School, a Master of Science from Wichita State University, and is a Certified Digital Officer. He is also certified by APICS in Production & Inventory Management.